Nestled at 53 Howard St, New York, NY 10013, La Mercerie stands as a refined sanctuary for those who appreciate the intersection of culinary artistry and sophisticated design. Located in the vibrant neighborhood of SoHo, this establishment offers a unique atmosphere that feels both intimate and expansive, drawing inspiration from the timeless traditions of French cooking. It is a place where the bustle of New York City fades into the background, replaced by the gentle clinking of silverware and the warm, inviting glow of carefully curated interiors. The restaurant serves as a testament to the idea that dining is not merely about sustenance, but about the experience of gathering, sharing, and savoring the nuances of high-quality ingredients prepared with precision and care.
The philosophy behind La Mercerie is rooted in the belief that simplicity, when executed with mastery, creates the most profound impact. By focusing on the integrity of seasonal produce and the classic techniques that define French gastronomy, the kitchen team crafts a narrative that honors heritage while remaining firmly planted in the contemporary culinary landscape of Manhattan. Whether you are visiting for a quiet midday respite or an evening of conversation, the environment is designed to foster a sense of belonging. Every element, from the texture of the linens to the arrangement of the table, reflects a deep commitment to the aesthetic and sensory pleasure of the guest, making it a destination that resonates with both locals and visitors seeking a touch of elegance in their daily routine.
Distinguishing Features of the Experience
A Harmonious Blend of Design and Dining: The space is thoughtfully curated to reflect a seamless integration of a home goods aesthetic and a functional restaurant, providing a visual backdrop that enhances the overall dining experience.
Commitment to Culinary Craftsmanship: The kitchen emphasizes the importance of foundational French techniques, ensuring that each dish is prepared with an attention to detail that highlights the natural flavors of the ingredients.
An Atmosphere of Timeless Sophistication: Situated in the historic architecture of Howard Street, the restaurant offers a serene environment that balances the industrial character of SoHo with a soft, welcoming, and refined interior design.
A Focus on Seasonal Integrity: The menu reflects a dedication to working with the rhythms of the seasons, ensuring that the offerings remain fresh, relevant, and reflective of the best produce available at any given time.
A Culinary Destination in SoHo
La Mercerie represents more than just a place to eat; it is a reflection of the cultural fabric that makes New York City a global hub for gastronomy. By maintaining a steadfast dedication to quality and a welcoming atmosphere, it continues to be a notable presence on Howard Street. For those who value the quiet beauty of a well-prepared meal and the comfort of an thoughtfully designed space, the restaurant offers a consistent and memorable experience. It invites guests to slow down, engage with their surroundings, and enjoy the simple, enduring pleasures of fine food and good company in one of the most iconic neighborhoods in the world.
As you explore the culinary offerings of New York, La Mercerie remains a destination that rewards the curious and the appreciative. Its ability to maintain a sense of grace and composure amidst the fast-paced nature of the city is what truly sets it apart. Whether you are a long-time resident of the area or a traveler passing through, the doors at 53 Howard St are open to those who seek a dining experience that is as meaningful as it is delicious. We invite you to discover the subtle charms and the culinary dedication that define this unique corner of SoHo, where every visit contributes to a broader story of taste, tradition, and the art of living well.
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Reviews La Mercerie
Noreen Qamar
30-05-2026
I had a meeting in SoHo and was so glad to stumble upon La Mercerie — a serene little slice of Paris hidden in the bustle of Manhattan. My favorite chef, Ina Garten, mentioned this spot on her show last year, and now I completely understand why she loved it.
The French onion soup was pure comfort: rich, deeply caramelized, and blanketed with that golden, bubbly cheese you have to break through with a spoon. I followed it with a crepe complète that felt like a warm hug and a pastry so delicate it could’ve floated off the plate.
The décor is breathtaking — soft blush tones, gleaming brass, and airy florals that make every corner photo-ready. It’s chic without being pretentious, romantic without trying too hard. The staff was polished and kind, though the pace is unhurried (this is the kind of place you linger, not rush).
Whether you’re taking a mid-day meeting or just need a beautiful pause in your day, La Mercerie delivers ambiance, flavor, and that elusive French je ne sais quoi
Food: 4
Service: 4
Atmosphere: 4
Kelsey
30-05-2026
What a beautiful place! I tried the chocolate chip cookie after hearing so much about it. It was good, but not for almost $10. Maybe it's because I'm a baker? I do think it's worth a stop if you're searching for the best chocolate cup cookie in NYC. More
Mia Huynh
30-05-2026
I came in here to solely try their cookie and chat with my friend, and we had a great time. Located inside of a furniture and home decor store, this restaurant and cafe is beautifully decorated. And, service here was amazing. While I'm sad … More
Tatiana Golokhvastova
30-05-2026
We’re from Miami, and my friend booked this restaurant as a surprise for us. Honestly, it turned out to be a 10/10 spot to celebrate my birthday with my closest people. Huge thanks to the entire staff — the food was amazing, the cocktails were perfect, and the design of the place is just beautiful. Wishing you lots of success! More
Larissa Rivello
30-05-2026
I have only great things to say about this place! We had a brunch reservation for my birthday on a Friday, and we chose the earliest time available. When we arrived, the restaurant was still empty, but it quickly filled up after we were … More
Emmanuel Vélez Brito
30-05-2026
A bit tight to enjoy the experience but great food. Pastry is top notch. Coffee is also good. I would’ve prefer more options in the menu as well but you will enjoy the food regardless. I recommend the restaurant. Get a reservation and be ready to spend a few bucks. More
Liza
30-05-2026
The place is known for being one of the most beautiful restaurants in NYC. It is in all the guides. I found to be very basic and one of the least beautiful restaurants in the city. Don’t pick it if you have a special occasion even for lunch.
The food and service were immaculate, though!
Weltenbummler
30-05-2026
A thick, gooey and at the same time crunch chocolate chip cookie ( 8$). It was absolutely delicious and the perfect size. The only thing I would criticize that the sea salt was all in one spot and was a tad too much but that’s a really small thing to criticize. Also the service was amazing, when you come in the lady at the entrance “takes your chocolate chip cookie order” and it has been brought extremely fast!
Food: 4
Service: 5
Simone Iaci
30-05-2026
what a brunch we had. in the hearth of soho, this french place serves great food for brunch. they were able to accommodate our gluten free necessities without problems. the crepes, la complete, was GF and really good
Meal type
Dinner
Price per person
$30–50
Food: 5
Service: 5
Atmosphere: 5
Noise level
Quiet, easy to talk
Group size
3-4 people
Dietary restrictions
gluten free
Alex Gomez
30-05-2026
Beautiful place. We had a lovely brunch for a birthday. The chocolate croissant were just buttery and freshly baked. I ordered La complete which was delicious. We also got les brouilles which was creamy and soft. Everything was very well done.
For dessert we got a crème brûlée and a chocolate chip cookie.
Excellent service. I will definitely be coming here again!
Meal type
Brunch
Price per person
$30–50
Food: 5
Service: 5
Atmosphere: 5
Wait time
No wait
Chantha Thach
30-05-2026
The restaurant is absolutely beautiful! The decor is stunning feels like you are in Europe! Our server Gabriella was so attentive and her energy and vibe was giving a girlfriend who was taking care of you! Her recommendations were great Andy girlfriends and I had an amazing time! The food is rich so it’s good to share and get a variety of meals! I highly recommend the anchovies with bread because it comes with the most amazing vanilla bean butter and also crème brûlée!
Food: 5
Service: 5
Atmosphere: 5
Cristine Kirk
30-05-2026
Brunch here is a MUST for anyone in NYC. Our reservation was for 2pm, we tried to get in earlier but they strictly stick to the schedule. Don't be late either, we arrived back at 2:02 pm and they informed us they had been looking for us. … More
Alexandra Bissett
30-05-2026
Visited La M on two separate occasions. Overall it was an enjoyable experience. Dinner: Pate en croute (chicken, liver and pistachio), Boef bourguignon, and special of the day dessert fresh fruit and light cream tart. Brunch: Le cocotte … More
Sabena Singh
30-05-2026
Lunching at La Mercerie was a dream come true. A stylish restaurant in a beautiful furniture store is unusual especially as everything can be bought. I wanted the domed onion soup which was piping hot and flavorful. I tore off pieces of the puff pastry which was crunchy and had a balance of textures. Crispy chicken, peas and mushrooms with a sauce followed and for the high price was rather small. But after the soup, I was getting rather full. Dessert was a house made plum, apple and cardamom sorbet. The flavor pairing was unusual. I also took a chocolate chip cookie to go. There is an extensive wine list along with mocktails and coffees and teas. La Mercerie is open for breakfast, lunch and dinner. Even though the menu is limited one can eat well. Service here was professional and friendly. Cole and Charlotte greeted customers and took me to my table. Jamie was an efficient server and Elizabeth, one of the managers was charming. There is a restroom on the ground floor and down the steps at the back. While lunch was expensive, I am already planning on returning.
Meal type
Lunch
Price per person
$100+
Food: 5
Service: 5
Atmosphere: 5
Reservation
Reservations recommended
Group size
Suitable for all group sizes
Nomadicus
30-05-2026
La Mercerie feels less like stumbling into a restaurant and more like stepping into a beautifully curated French daydream.
Set inside a chic concept store, the space effortlessly blends boutique and brasserie, with refined home goods displayed throughout, some of which you’ll inevitably start planning for your own kitchen before dessert arrives. The floor plan is intentionally snug, but it suits the idea perfectly, dining at the heart of a thoughtfully designed retail space.
The menu is unapologetically French, leaning into elevated farmhouse-style plating that lets technique and ingredients speak for themselves. The cooking is confident, polished, and deeply satisfying without feeling showy. Service matches that energy. Attentive, professional, and smoothly paced, it delivers a fine-dining experience without stiffness.
Pricing landed slightly higher than expected at first glance, but once the level of service and the quality of the food fully register, it makes sense. La Mercerie offers more than a meal. It delivers atmosphere, craftsmanship, and a distinctly Parisian sense of place, all woven into one beautifully executed experience.
Meal type
Dinner
Price per person
$100+
Food: 5
Service: 5
Atmosphere: 5
Group size
Suitable for all group sizes
Wait time
Up to 10 min
Thieanna Estremera
30-05-2026
We made reservations for the restaurant at 5:45pm and once we arrived we were seated immediately. Our waiter Donald was amazing he took the time to explain the menu since this was my family's first time having French food. I personally enjoyed every dish that came out it was interesting and all the dishes had different textures and flavors. My children and husband on the other hand did not enjoy the food as much as I did. I had Petit Paris as my first cocktail of the night and my son and husband tried the seasonal soda, which I had a feeling wouldn't be sweet so we asked for simple syrup. We ordered PAIN ET BEURRE, BŒUF BOURGUIGNON, POULET FERMIER CROUSTILLANT, GRATIN DAUPHINOIS, HARICOTS VERTS, and a crepe dish with Salmon. For dessert my son had MILLE FEUILLE NOISETTE, and I had CRÈME BRÛLÉE À LA VANILLE. We had a beet dish and a dish that had tiny ravioli which were very delicious. My oldest enjoyed his meal but my youngest did not. My youngest is a very picky so my husband had to switch dishes with him. The beef was soft and pulled apart wonderfully. All the desserts were delicious and the pastries were flaky and soft. My husband has a fermentation allergy so he could not eat the beef since it was cooked in wine. For dessert I also had a chocolate negroni which was absolutely amazing. None of the food was salty so if your palate craves salt you may have an issue. These dishes are definitely for those who want to taste all the natural flavors. Even though my family were not total fans of all the food I would personally come back again.
Meal type
Dinner
Food: 5
Service: 5
Atmosphere: 5
Reservation
Reservations recommended
Group size
Suitable for all group sizes
Wait time
No wait
Recommendation for vegetarians
Highly recommend
Vegetarian offerings
Large vegetarian selection
Dietary restrictions
If you have allergies to fermented foods be aware of dishes with wine in them.
Parking space
Not sure
Parking options
Free street parking
Kid-friendliness
If you have children whom are picky eaters it may not be a place to bring them.
Wheelchair accessibility
There are two entrances and they nothing seems pretty accessible.
Z z
30-05-2026
La Mercerie is a highly recommended French restaurant with a strong reputation, especially around the holidays 🎄✨ — we visited on Christmas and the wait time was extremely long ⏳, something to keep in mind if you plan ahead.
In terms of food quality, I found it overall serviceable but not exceptional. We noticed an issue with our wine — some impurities — and despite reporting it to the staff, there was no meaningful response, which felt disappointing💭. All in all, it seems like a beautiful place worth experiencing once, but not necessarily a regular go‑to.
The Brunch here is widely talked about and seems to be a highlight ✨. We enjoyed the Six Huîtres de la Côte Est 🦪 (East Coast Oysters), which were fresh and made for a good starter. 
We also had a soup that might have been the Soupe à l’Oignon ‘Bichon Bichette’ 🧅🍲 (French Onion Soup) or a similar rich broth — comforting and flavorful. 
Another dish we ordered was a French‑style savoury tart/pastry — something akin to a Quiche végétarienne 🥧 (Vegetarian quiche) with vegetables and cream — which was nicely textured and not overly rich. 
The main dish I was most looking forward to was the Bœuf Bourguignon 🍖 (Braised French Beef Bourguignon) — unfortunately, this was underwhelming😕. The flavor was quite mild, and the beef may have been overcooked, causing the side components to overpower the dish. 
We also ordered a Gratin Dauphinois 🥔 (Potato gratin) — nicely done but ultimately just a decent side. 
Overall, the restaurant’s beautiful ambiance and classic French flair are memorable, but the dining experience was mixed. Next time I’d likely opt for their Brunch service in the afternoon rather than dinner.
Food: 3
Service: 2
Atmosphere: 3
Charlotte Montgomery
30-05-2026
La Mercerie in New York is one of the most beautiful dining experiences I’ve had. The ambience is stunning — soft light, elegant décor, and that warm French aesthetic that makes you want to stay for hours. Every detail feels intentional and romantic. The food was just as impressive: refined flavors, perfectly balanced dishes, and presentation that looked sexy as hell. From the starters to the dessert, everything tasted thoughtful and beautifully executed. It’s the kind of spot you remember long after you leave. Absolutely worth visiting again for both the atmosphere and the incredible food
Food: 5
Jose
30-05-2026
I went to La Mercerie for my birthday, and it ended up being one of the most memorable dining experiences I’ve had in New York. The restaurant is absolutely gorgeous, with that unmistakable Roman and Williams design aesthetic, since it’s located inside the stunning Guild furniture store. The décor, tableware, and overall atmosphere feel chic, calm, and beautifully curated — and the best part is that many of the pieces around you are actually available for purchase. It creates a truly immersive experience that blends dining and design in such a unique way.
One detail I really appreciated is that the restaurant is dog-friendly, which made my birthday feel even more special. There’s also a lovely shop inside that carries everything from home décor to thoughtful gifts, so it’s easy to lose track of time wandering around before or after your meal.
The food was excellent from start to finish. I ordered the crepe, which was perfectly cooked and full of incredible flavor, and the oysters were fresh, delicate, and a great start to the meal. For dessert, the staff surprised me with a crème brûlée for my birthday, and it was absolutely delicious — creamy, silky, and beautifully caramelized on top. Highly recommend for any special occasion.
Meal type
Lunch
Price per person
$50–100
Food: 5
Service: 5
Atmosphere: 5
Group size
3-4 people
Wait time
No wait
Erika L
30-05-2026
It was our first time visiting this restaurant, and we went here during restaurant week. We love the ambience, and the service was excellent from the host to the server. Everyone was accommodating and friendly.
We tried one of each on the menu, and everything was delicious except for the duck and the dessert that has peanuts on it. We also tried the cookie, but it was okay and expensive.
My husband likes this restaurant, so we will brunch next time.
Meal type
Dinner
Food: 4
Service: 5
Atmosphere: 5
Noise level
Moderate noise
Group size
2 people, 3-4 people
Wait time
No wait
Reviews La Mercerie